Thursday 22 September 2011

If an entrepreneur is moving into a particular market, what considerations would they have?

  • Target client
  • Customer Satisfaction
  • Market gap
  • Funding- sponsorship, government funding
  • Amount of competition
  • How much product/service will charge?
  • Who is the target market?
  • How to advertise
  • Overall costing
  • Running costing
  • place --> location --> the way of distribution
  • cost to achieve break-even
  • Trends
  • Possible Tax implications
  • Copyright
  • Moral/ethics
  • interests of stakeholders
  • wages for staff- training, min wage
  • health and safety implications
  • government laws

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