Friday 23 December 2011

What is the difference between product trialling and product testing?

TRIALLING -A temporary offering intended to provide market information by allowing consumers to examine, use or test a product prior to fully committing company resources to a full launch./ sell to business but only small amount see if it gets sold (trial sales) limited items/ time.


PRODUCT TESTING http://news.bbc.co.uk/1/hi/business/8414768.stm
more personal. give to consumer and ask for feedback, test every aspect.

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